VFL Coaching Announcement

The Southport Sharks wish to announce that Steve Daniel will be stepping down as Southport’s VFL Head Coach at the end of the 2024 season, and current Senior Assistant Coach Matthew Primus will take on the role for the 2025...

The Southport Sharks wish to announce that Steve Daniel will be stepping down as Southport’s VFL Head Coach at the end of the 2024 season, and current Senior Assistant Coach Matthew Primus will take on the role for the 2025 and 2026 seasons.

Daniel is a premiership coach at Southport, winning the 2018 NEAFL Premiership in his first year at the club.

He coached Southport to the 2019 NEAFL Grand Final and the 2022 VFL Grand Final after Covid interrupted the 2020 and 2021 seasons.

This year, he has the Sharks in the sixth spot, with two rounds left of the home and away season.

Daniel said, “As much as I have loved this role, I have been doing it for the last seven years, and I feel the time is right to have a break from it.”

“The club is in good hands though, with Matt Primus taking the reins, and I’m hopeful to remain at the Sharks in another role.”

Southport’s General Manager of Football Operations, Jarrod Field, said, “While we understand that the time is right for Steve to step down, we are excited to have someone of Matthew Primus’ calibre already in our club and eager to take on the role.”

Primus played 20 AFL games for Fitzroy and 137 games for Port Adelaide.

He captained Port Adelaide from 2001 to 2005 with the former Ruckman’s coaching career beginning in 2006 as an Assistant Coach at Port Adelaide.

In 2010, Primus became the Head Coach of Port Adelaide’s AFL team and remained the coach until the end of the 2012 season.

He then worked as an Assistant Coach at the Gold Coast Suns from 2013 to 2018 before becoming an Assistant Coach at the Southport Sharks in 2019.

Primus said, “Although we would all love Steve to remain as the Head Coach as he has done such a good job, I am looking forward to the opportunity of leading this proud football club.”

“At the moment, though, my focus is on being the best Assistant Coach I can be for the remainder of the 2024 season, and then, once the season is finished, we can focus on what next year looks like.”

Similar Articles

These articles are similar to the one you are reading.

Southport would like to welcome former North Melbourne VFL forward Sam Lowson, who has signed with the club ahead of the 2025 VFL season.

The Southport Sharks would like to congratulate VFL Senior Coach Steve Daniel who will be coaching his 100th game for the club this Saturday, against Williamstown.

Last week, Ben Jepson became the latest senior men’s Southport player to be added to an AFL list, after signing a contract with the Gold Coast Suns.

The Southport Sharks have kept their season alive with a much needed 40 point win, over Coburg Lions on Saturday afternoon at Fankhauser Reserve. 

Southport were victorious in their last game at Fankhauser Reserve for the year, defeating Essendon by 8 points on Saturday Afternoon.

Selina Priest has made history as the first Southport Sharks player to win the Emma Zielke Medal.

Southport trailed Essendon’s VFL team for the majority of the day on Sunday Afternoon. However, they led when it mattered most. On the final scoreboard.

Southport defeat the top of the table Werribee Tigers by six points at Avalon Airport Oval on Saturday Afternoon.

The Southport Sharks took on the Maroochydore Roos in Round 5 of the QAFLW at Fankhauser Reserve on Saturday Afternoon.

The Southport Sharks QAFLW team has secured a finals berth in their first season in the competition after defeating Coorparoo by 14 points on Saturday.

The Southport Sharks took on Wilston Grange in Round 1 of the QAFLW at Fankhauser Reserve on Saturday Afternoon.

Southport Sharks is thrilled to present our 2025 home and away season fixture, following the AFL’s release of the VFL fixture earlier today. The AFL disclosed the full schedule for Rounds 1-13 of the season, along with matchups for the remaining eight rounds. Southport’s campaign kicks off wit...